Alex Cunha for La Perla

Italian clothing brand “La Perla” introduces its men’s spring/summer collection for 2015. The collection includes loungewear and beachwear. As usual, the brand finds an exclusive way to promote the line. Contrary to previous collections, this one features portraits of the models in a preferred color, black and white; which was adopted by the brand from the start.

Like the promotion, the face of the campaign is also very carefully chosen. The Brazilian Model, Alex Cunha, who rocked the fashion campaigns with his provocative body and mesmerizing eyes is the face of this collection. Cunha is also appearing in the Spring/Summer 2015  lookbook for the brand. Like any other collection, this assortment manages to stay true to the signature of the brand’s luxury and sophistication.

Check out the exclusive looks from the photo shoot below.

 

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