British Beauty Week reveals: From October 23–27, the British Beauty Council will host its much anticipated annual event, British Beauty Week. ‘A Beauty Industry that Looks Like You,’ the subject for this year’s festival, which is now in its sixth year, will highlight the importance of diversity and inclusion in the British beauty industry.
This news is being made alongside the launch of the Beauty Census, a groundbreaking effort by the British Beauty Council. This massive undertaking will probe the depths of the beauty industry’s staff and customers alike to discover the meaning of beauty in a way never before attempted.
British Beauty Week reveals
The Beauty Census is on a mission to reach out to half a million people across the beauty spectrum in an effort to change people’s views and bring about important improvements in the business. Everyone from huge corporations like L’Oréal to one-man shops offering mobile hair services are being courted for involvement.
“We want to hear from everyone, from those operating within the boardrooms to those on the shop floor, from local salons to at-home hairdressers and warehouse employees,” said Millie Kendall, Chief Executive of the British Beauty Council, emphasizing the initiative’s inclusivity. Diversity is a key component of beauty, and it’s critical that we recognize and appreciate the many viewpoints within our sector so that we can overcome obstacles, seize opportunities, and improve the experience for everyone involved. It’s about time we all do what’s needed to overcome the obstacles and show the beauty industry its real worth.
Concurrent with the 2024 British Beauty Week, this massive research project will unveil the results of the Beauty Census. This is going to be a watershed moment for the cosmetics business, symbolizing a determined drive for diversity, inclusion, and new ideas.
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