Remember when you drew all over your clothes with Sharpies in order to “custom design”? Remember how eventually that didn’t go so well? Introducing the grown-up version of markers and rhinestones: Swiss Embassy. Fashion and technology have truly become one with this company’s innovative vision. Swiss Embassy is a San Francisco start-up that came up with the idea of a digital t-shirt that uses LED’s and an app on your phone to show anything from animation to a message. Just think of the possibilities when designers discover this technology. Of course, there are many ways to misuse the design, but as long as hash tags are kept to a minimum it seems like a really cool way to express yourself.
You can’t buy one of these t-shirts yet, but once they appear on the market expect a whole new source of light in New York City. Oh yeah, they’re also totally washable. Visit their official site at http://switchembassy.com/leila/
