Fenty Beauty was one of the first brands to offer a foundation in a range of 40 shades.
Not only has Rihanna lived up to creating an all-inclusive beauty line, she also raising money for causes she believes in.
According to a 2018 Marie Claire report, efforts toward that goal are underway with a new partnership between Fenty Beauty and the Clara Lionel Foundation (CLF). Rihanna started the non-profit in 2012, at a time when her late grandmother, Clara Braithwaite, was fighting a battle with cancer. “She was the most caring woman, very giving, very selfless. All the women in my family strive to be like her,” Rihanna has said.
The Clara Lionel Foundation supports people across the globe through investment in innovative local projects and advocacy. They believe in the right to education as a weapon against injustice and inequality, and the right to health as a necessity for happiness and productivity, according to the foundation’s website.
According to a 2018 Marie Claire report, in 2017, Rihanna traveled with CLF’s executive director, Justine Lucas, to Malawi, where the foundation works with the Global Partnership for Education (GPE) and the Campaign for Female Education to provide scholarships to girls attending secondary school.
Every September, Rihanna hosts the Diamond Ball, her annual fundraiser (last year’s raised $5 million), and she’s also donating the full sale price of each of her new highlighters to the foundation, according to a 2018 Marie Claire report.
“We hope that this collaboration allows the Fenty Beauty community to feel not only like they’re part of the CLF journey but also that they can take action on issues they are passionate about,” says Lucas. “At the heart of our mission is the idea that everyone can play a part in creating a more just and equitable world by contributing in their own way.”