Taking part in beauty brand Max Factor’s “100 Years of Glamour” campaign, actress Gwyneth Paltrow, 41, dressed up as the most iconic women in Hollywood. Paltrow was featured modeling looks from Madonna, Audrey Hepburn, Brigitte Bardot and Farrah Fawcett. The photo-shoot was led by Global Creative Design Director Pat McGrath.
Each iconic woman that Paltrow dressed as was representative of a different decade. Back in November 2013, Max Factor revealed Gwyneth’s inner Farrah Fawcett, and now the other three remaining looks have been released. They will be circulated internationally this year.
The outspoken actress channelled her inner-Hepburn, representing the 1950s with pearls and a chic beehive, up-do. Her makeup was delightfully natural, aside from a hint of liquid liner and nude lips. For the 1960s, Paltrow sported a Brigitte Bardot inspired look. Paltrow wore thickly lined cat eyes, darkly defined eyes and blonde bombshell hair.
Mimicking Farrah Fawcett, Paltrow was decked with full eyelashes, metallic eye shadow, and glossy lips. To top it off, she wore a gold sequin dress. While channeling Madonna, Paltrow flaunted hot pink lipstick, brightly colored eye shadow and a plethora of chain necklaces.
Max Factor’s makeup artist Caroline Barnes discussed her favorite look on Paltrow, saying, “Farrah Fawcett from the seventies appeals to me most. It was a decade of change in make-up; the birth of the beautiful sunkissed tanned skin. I adore the soft colourful metallic hues that were used in abundance on lips, eyes and cheeks. Foundation was light and it really felt that radiance and energy was pumped into hair and make-up, giving the 70s that feel of a new relaxed femininity and experimentation.”