It is no secret that Harry Styles loves a good suit, and there does not seem to be one he can’t pull off. Like this Mariachi/ Floral look above.

The star also loves Gucci and the feeling is now mutual. Styles is the face of the brand’s 2018 men’s tailoring campaign.

The new ads, which were photographed in North London by Glen Luchford, feature Styles in a variety of tailored Gucci looks–from three-piece suits to a mohair jacket to a suit adorned with New York Yankees patches. And just in case the vision of the singer in the Alessandro Michele-designed suiting wasn’t swoon-worthy enough, he also stars alongside a group of dogs and pet chickens, according to a 2018 Harpers Bazaar report.

Before the campaign was announced, there was already speculation of Styles and Gucci combining forces.

For some time he’s been wearing Alessandro Michele’s designs with flair, but this move takes the brand association one step further. Since he was spotted on set at a fish and chip shop in suburban St Albans in March 2018, rumours have been circulating that Harry was working with Gucci in a more promotional capacity, according to a 2018 Vogue report.

The musician’s predecessors in the role included British actor Tom Hiddleston, who appeared in Gucci’s cruise 2017 tailoring ad campaign, and Dapper Dan, who fronted the images for the label’s fall 2017 tailoring collection.

Styles’ bond with Gucci strengthened over the past months, when the musician appeared onstage during his “Harry Styles: Live on Tour” world tour wearing custom pieces from the fashion label, according to a 2018 Women’s Wear daily report.

Despite Styles’ many Gucci-designed looks over the year (including his last world tour which featured custom pieces designed by Alessandro Michele), this surprisingly marks his first official campaign for the brand. This campaign unveiled June 2nd and proved it won’t be his last.

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