Gucci just dropped its Fall 2018 men’s tailoring campaign video featuring designs by Alessandro Michele. It includes chickens, dogs, and most importantly, Harry Styles.
Harry Styles is no stranger to Gucci. He is constantly seen rocking printed and floral Gucci suits at red carpet events, and his last world tour featured custom pieces designed by Alessandro Michele himself. This is Styles’ first official campaign for the brand, and it’s about time.
The full video for the campaign dropped on Monday, along with a photoshoot of Styles posing with dogs and chickens. Of course, he is dressed head to toe in Gucci, wearing button-up shirts, tailored pants, embroidered jackets and blazers, Gucci sneakers, and lots of Gucci rings.
The video is a minute long, and features Styles carrying his pet chicken to get fish and chips. You see him wait in line, put ketchup on his food, then eat it outside. That’s literally it, but somehow it’s beautiful. Maybe because it’s Harry Styles.
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The photoshoot centers around the same fish and chips spot. One image shows Styles holding a chicken and gazing into the distance, wearing a navy blazer with red velvet detail and embroidery. Another image captures Styles feeding dogs while dressed in a printed suit, accessorized with a diamond “Guccy” brooch. In another image, Styles leans against a counter in a gray suit patched with the New York Yankees logo.
If you haven’t seen the campaign yet, you really have to. It is Harry Styles, after all.
Featured image via Gucci