Macy’s is putting on a show and you’re going to have front row access…
Macy’s is bringing the finest from fashion and entertainment to its second annual Fashion’s Front Row show. The concept of the event is to kickstart New York Fashion Week, come September.
The show benefits the Council of Fashion Designers of America as well as Ronald McDonald House New York. All of the event’s proceeds are donated to the two parties, minus Ticketmaster and facility fees.
So, what can you expect from your front row access? Flo Rida will be welcoming you to Macy’s house, along with a featured performance by Ariana Grande. As for the fashion,the runway will features designs from Rachel Rachel Roy, Calvin Klein, I.N.C International Concepts private brand, Tommy Hilfiger and the Tallia and William Rast brands.
Lancôme cosmetics will be styling the models down the runway. Also showcasing their styles of wearable technology is Samsung. The brand will be modernizing the runway with its collection of smartwatches.
Can’t find a babysitter? Fear not. Betsey Johnson will be debuting her collection inspired by DreamWork Animation’s film, ‘Trolls,’ which will only further excite the young ones as they gear up for its premiere in November.
Tickets for the Madison Square Garden event will be priced at $55 and $80. They will first go on sale exclusively to American Express cardholders on August 1st. Don’t worry, if you miss the ticket rush, you can view the show on its coverage on television and in stores.
If you miss last year’s successful launch, here are a few memorable moments from the public’s all-access pass to fashion’s front row!