Parisian label Chloé is taking on a new creative director, WWD reports. Natacha Ramsay-Levi will be stepping up to head the brand’s leather, accessories and ready-to-wear categories, Chloe announced on March 9.
Ramsay-Levi will begin her new post starting April 3. The September Paris Fashion Week will include the first Chloé line under the new designer, the spring 2018 collection.
Ramsay-Levi is leaving her previous position as ready-to-wear creative director for women’s clothing at Louis Vuitton in order to take the job with Chloé . The fashion label released a statement saying the designer could take on the house’s spirit. The original founder of Chloé , Gaby Aghion, had a desire to make fashion whereby individual women could express who they were.
Chloé CEO Geoffroy de la Bourdonnaye welcomed Ramsey-Levi and said that she would contribute to Aghion’s vision.
Ramsay-Levi said that she was proud to be part of the brand, since it was a woman’s business for women. She also said that she does not simply want to create a prescribed look, but to make complimentary designs, which express the individuality of the wearer.
Ramsay has a solid history in the fashion industry. In 2002 she worked at Balenciaga, where she held a top position, and she has consulted with several different brands, such as Hermés. She followed designer Ghesquière, who she worked with at Balenciaga, to Vuitton. Ramsay-Levi will reportedly be replaced by an internal Vuitton employee.
Clare Waight Keller previously held the position that Ramsay Levi is now filling. Keller’s Paris Fashion Week collection for fall and winter 2017 just showed, her last with Chloé. Rumors have ti that she will go to Burberry or Céline, but WWD reported that sources indicated this was untrue.
Ghesquière posted a picture of Ramsay-Levi and himself on Instagram, saying he was grateful for her inspiration and talent, remembering the projects and shows they’d completed together.