“Just in time, when I fall in love” Tony once sang. “I’m gonna run right to, to the edge with you, Where we can both fall far in love” Gaga responded. And when they met, they sang and their music joined forces with the fashion world, and more precisely H&M.
WWD released an article, about a potential duet between the music icons and fashion house. Gaga and Bennett are to appear in a television commercial debuting globally at the end of November, and in print, outdoor and online ads, too. The commercial features a track from their forthcoming collaborative album, “Cheek to Cheek,” with Gaga dressed in H&M.
According to a spokeswoman from H&M, An extended version of the commercial is to appear on H&M’s website. A men’s suit similar to the one Bennett wears in the ad is to be offered in H&M stores.
This is not the first time Lady Gaga has been affiliated with H&M. Back in 2013, she famously made a personal appearance at the opening of H&M’s Times Square flagship in New York