Swarovski is set to sparkle this fall with their new ad campaign. The campaign was developed by CEO and chief creative officer of Laird + Partners, who told WWD,
“We wanted to capture the endless inspiration Swarovski crystals provide for creative forces,” stating that each person included in the campaign “bring[s] the spirit of the brand to life and help[s] convey the possibilities that can be created with Swarovski.”
The ads will feature eight portraits shot by Tim Walker, including top talents such as fashion designer Mary Katrantzou, W magazine’s creative and fashion director Edward Enniful, Rodarte’s Kate and Laura Mulleavy, Thom Browne, and Jason Wu. The brand’s ambassador, model Karlie Kloss, is also featured, wearing a custom bodysuit covered in Crystals from Swarovski and jewelry made by Atelier Swarovski. Markus Langes-Swarovski, a member of the crystal company’s executive and advisory board, stated that the ads offer.”
