The American breakfast chain, Waffle House, called for no Belgian waffles Monday, one day before the U.S. big day of world cup round-of-16 game against Belgium.
We don’t believe in Belgium waffles
— Waffle House (@WaffleHouse) June 30, 2014
We never have RT @chrisholder1997: Waffle House won’t sell Belgium Waffles #USA #IBelieveThatWeWillWin
— Waffle House (@WaffleHouse) June 30, 2014
According to the Chicago Tribune, Pat Warner, spokesman of the Georgia-based restaurant, said Waffle House only sells American waffles. He said American waffles are round while Belgian waffles are square. American waffles are also designed to have smaller and shallower indentations that will allow better syrup distribution, he added.
Warner said he did not expect to receive this much attention and feedback from a simple tweet, but he learned how powerful social media is based on this event.
“It really kind of surprised us how quickly it spread,” Warner stated, “It kind of gives a nod to how impactful social media is.”
The tweets were retweeted and favorited by both fans of Waffle House and the world cup.
I only believe in AMERICA waffles. RT @WaffleHouse: We don’t believe in Belgium waffles
— Shaw Adcock (@shawadcock) June 30, 2014
Going to @WaffleHouse tomorrow to enjoy some AMERICAN waffles. #boycottbelgium #BeatBelgium #USAvsBEL #ussoccer
— Jake McDonald (@bamafootball2) June 30, 2014
Going to @WaffleHouse tomorrow to eat a non-Belgium waffle. #USA
— The SEC Logo (@SEC_Logo) June 30, 2014
